Along the 73rd kilometer of the Alexandria–Marsa Matrouh Road, in the heart of El-Hamam on Egypt’s North Coast, Arabia Holding introduces Ruby, one of the most distinctive phases within its flagship Bungalows North Coast resort. Rather than standing as a separate development, Ruby was designed as the resort’s premium beachfront chapter, offering a curated collection of studios and bungalows just steps away from the Mediterranean shoreline.
Overview of Ruby by Arabia Holding
Ruby by Arabia carries forward the same design language and service standards that have defined Bungalows North Coast since its launch, while adding a more intimate, higher-end character of its own. For families and investors who already know Arabia Holding’s track record on the North Coast, Ruby offers a chance to secure a unit within an established resort rather than wait on the promises of a project still under construction
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Location of Ruby by Arabia Holding
Ruby by Arabia sits inside Bungalows North Coast, on kilometer 73 of the International Coastal Road, better known to most North Coast visitors as the Alexandria–Marsa Matrouh Desert Road. The drive from Cairo takes roughly 60 minutes, keeping Ruby within easy reach for a weekend getaway rather than a full day of travel.
Nearby Landmarks to Ruby
Its position in this stretch of El-Hamam also places Ruby close to some of the North Coast’s more established names, among them:
- Marina Al Alamein, only a short drive away
- Marseilia Beach 4, one of the area’s long-running resort communities
- The wider Sidi Abdel Rahman and El Alamein area, with its restaurants, cafés, and beach clubs
- Alexandria itself, roughly a 30-minute drive for anyone planning a day trip
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Design of Ruby by Arabia Holding
Ruby’s master plan follows the same principles used across Bungalows North Coast: buildings occupy a small share of the land, while gardens, water features, and open walkways take up the rest. Around 82% of the wider resort is dedicated to landscaping, and Ruby carries that same green-to-built ratio into its own footprint.
The phase includes lush, tree-lined landscaping that softens the space between buildings and gives residents room to walk, sit, or simply take in the surroundings. Water features, from artificial lakes to swimming pools, are placed throughout to add a cooling effect during the summer months, and pedestrian pathways connect the different corners of Ruby so that getting around rarely means crossing a road.
Because Ruby by Arabia sits inside Bungalows North Coast, residents also get direct access to the resort’s main facilities, including its hotel, commercial strip, beach zone, and central park, without needing to leave the wider community.
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Area and Space of Ruby
Bungalows North Coast, the resort Ruby belongs to, extends over roughly 46 feddans (about 188,000 square meters), with only 18% of that land built on. Ruby occupies the section closest to the beach, giving its residents a shorter walk to the water than most other phases in the resort.
Unit Types and Spaces at Ruby
Ruby’s collection leans toward smaller, beach-oriented living rather than large villas, with two main unit types on offer:
- Studios, suited to individuals or couples looking for a simple, low-maintenance beach unit
- Bungalows, offering more room for families planning to spend extended periods at the coast
Across Bungalows North Coast as a whole, unit sizes range from roughly 48 to 275 square meters, giving buyers room to choose based on how they intend to use the property, whether that’s a quick summer escape or a longer coastal stay.
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Services and Facilities of Ruby
Ruby’s own facilities are built for daily comfort rather than grand statements, and include a children’s play area, a clubhouse, a concierge desk, a shared spa, and a food court. Being part of Bungalows North Coast, Ruby residents also share:
- A world-class hotel for guests or added hospitality services
- A fully-fledged commercial strip with shops, cafés, and restaurants
- A premium beach zone for swimming, water sports, and lounging
- A central park for shaded, family-friendly downtime
Security is handled around the clock, with CCTV coverage and trained personnel on-site, while a dedicated team manages maintenance and cleaning across the phase.
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Prices of Ruby by Arabia Holding
Ruby by Arabia is priced within the range set by Bungalows North Coast, where units have started from around 2,240,000 EGP, depending on unit type, size, and location within the resort. As one of the more sought-after phases, Ruby’s beachfront studios and bungalows tend to sit toward the higher end of that scale, reflecting their proximity to the sea and the resort’s core facilities.
Payment Plan of Ruby by Arabia Holding
Arabia Holding has kept its payment structure at Bungalows North Coast, and by extension at Ruby, straightforward: buyers put down 10% upfront and settle the remaining balance over 8 years. That combination of a modest down payment and a long installment period is designed to make a beachfront unit accessible without requiring most of the price to be paid at once.
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Investment Opportunity at Ruby
Buying into Ruby means buying into an already-running resort with an established reputation, rather than a project still finding its footing. Its position on kilometer 73, close to Marina Al Alamein and Marseilia Beach 4, keeps it inside one of the North Coast’s more consistently in-demand stretches, which tends to support resale value and rental interest during the summer season. Combined with the 10% down payment and 8-year payment plan, Ruby suits both buyers looking for a personal summer home and those treating the unit as a coastal investment.
About Developer Arabia Holding
Arabia Holding, formally known as Arabia Group for Real Estate Development, has been active in the Egyptian market since 1992. Chaired by Eng. Tarek Shoukry, the company has built its reputation on careful site selection, consistent delivery timelines, and contemporary design across residential, commercial, and coastal projects.
Over close to three decades, Arabia Holding has completed more than 500 projects, extending its work beyond Egypt into Dubai, Austria, and England. As a public shareholding company, it also partnered with Egypt’s Ministry of Housing in 2015, a collaboration that later produced Sun Capital Compound in 6th of October City, one of the earliest public-private partnerships of its kind in Egyptian real estate.
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Previous Projects by Arabia Holding
Ruby by Arabia is only the latest addition to a portfolio that spans several Egyptian cities. Arabia Holding’s other developments include:
- Sun Capital Compound October, a 557-acre tourism-focused community in 6th of October City
- Galleria Residence and Galleria Mall, both located in New Cairo’s Golden Square
- Elora Compound, a villa-focused project in New Sheikh Zayed
- KOR Mall, a mixed-use development in the New Administrative Capital
- Moon Valley 1 and Moon Valley 2, earlier residential compounds in New Cairo
Together, these projects reflect a developer with experience across coastal, urban, and mixed-use real estate, giving buyers at Ruby the reassurance of a track record built over multiple market cycles.
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